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Cyclists Be Safe and Be Seen

6 December 2016 3:01:36 PM AEDT

The number one rule of cycling safety is to be visible to other road users. This is where Knog comes in to help protect your ass by designing the best bike lights and bicycle bells you need to enjoy the open road safely. A great article to read on this subject and one that is full of handy biking tips is  'Protect yourself with these cycling safety tips' by NSWCL. A fine read.

be seen on the road

When it comes to cycling, there is one easy way you can easily improve your visibility and be safe and seen, and that's by equipping yourself with a set of quality bright LED bike lights.

BIKE Safety Lights

It doesn't matter if you just ride in the daytime or when the sun is shining, you should always tool yourself up with a good set of daytime riding lights to help improve your visibility to cars and other road users. In Australia, early mornings and late afternoons are when most cycling accidents occur because that’s when there are the most motorists on the road commuting to and from work.

Small safety bike lights such as the USB rechargeable Blinder MINIs (outputs 20 lumens) are often bright enough for those well-lit city cycle commutes. However, on those darker unlit roads, you would want a more powerful bike light that can be seen by other road users and also illuminate the road in front of you. The Blinder Arc 640 (outputs 640 lumens) will light your path ahead as well as enable you to be seen at a greater distance by other motorists. Combine this with a powerful rear LED bike light, such as the Road R70 and you are guaranteed to be safe and seen.

blinder mini on bike rear

Blinder Mini Chippy rear light


Blinder Arc 640 headlight

blinder road r70 rear light 

Blinder Road R70


LOCK UP - Keep Your Bike Safe

It’s not only your safety you are responsible for, make sure your pride and joy is well taken care of too. Especially in high-risk zones around the city. Luckily in most major cities, there are now plenty of places to lock up your bike beyond a lamp post. The most secure method is to use multiple bike locks. Use a u-lock (like a Bouncer or  Strongman) to attach your frame and front wheel to the bike rack. A chain or cable lock (like the Ringmaster) can be used to better secure all of your bike’s components. Also, never rely solely on a cable lock to secure your bike. A cable lock should be used as a secondary lock only and in conjunction with a much stronger chain or u-lock.

safely locking up your bike

Bouncer u-lock

knog ringmaster bike lock

Ringmaster cable lock


Ride safe & stay visible. x

Posted in Blinder Lights U-Locks By Knog

Red Hook Crit - Milano

5 October 2016 3:00:22 PM AEDT

Here we are! 

Today is the last Red Hook Crit of the season and the currently champion Ivan is getting ready!

This Red Hook will be his 8th crit. He started two years ago and felt in love immediately with that kind of scenario race. Since his childhood Ivan races and never stop to compete. From 2003 to 2005 he was a UCI pro racer in the Pro Tour but he stopped his career to dedicate himself to his family. Almost ten years after he discovered in his hometown the Red Hook. He became quickly one of the main challengers. He won Brooklyn N°8 and Barcelona N°3. We still have in minds that incredible battle with Mario Paz Duque under the Parc Del Forum’s yards.

We wish all the best to Ivan and to the all team. Be strong! 

Favorite Knog lights: Blinder Mob



Training time for @istakillerb.  Qualifications are coming in Bovisa. 
#teamcinellichrome #fixedgear #race#rhcm7 #redhookcrit


Ashley Jo, Jo Ashley.... #redhookcrit #rhcm7 #race #fixedgear#teamcinellichrome



16 laps to go for for the women race.  #redhookcrit #rhcm7 #teamcinellichrome#fixedgear #race



Always impressive to see how the crow is massive in Milan.  This is the end of the Red Hook Crit season. Was such an intense year, we're proud to take part of this races as sponsor of @teamcinellichrome. Congratulation to all the team. 
#redhookcrit #rhcm7 #race #fixedgear#teamcinellichrome

Words and Photos by @caropaulette


Posted in Events By sean Wilkinson

E-robike to some, Oi-robike to others

21 September 2016 11:13:39 AM AEST

This was the show they said was all about e-bikes. But for us, it was all about Oi-someness. (Sorry).

But first of all, massive apologies to our friends Cristina and Alex at Surly who lived in the next door booth for a week. After 5 days of every single visitor ringing the Oi, hearing its – albeit beautiful – tone may mean they’ll never be able to look at us without being overcome with rage. We’ll make it up to you guys.

sam same

So, it was my first Eurobike, and I was assured that I got it easy. Our booth was simpler in construction than last year, where we had 4 people construct what looked like a hi-tech meth lab over two full days and had around 874 different parts. But again this year, as usual, our main criteria was “Will anyone else be doing anything like this? If not, let’s do that”. Our booth consisted of 4 elements:

1. INFINITY PLINTHS: We had 10x display boxes for our products. We make no apologies for making sure ours were the best-looking products in their category. Geeky on the inside, but very much gorgeous on the outside. The plinths had double sided mirror and LED rope to create a hole that looked like it might go all the way home, down under.

2. BIG FACE: Our giant friend Matthieu offered up his massive face to look down onto our Infinity Plinths. It was a challenge taking the shot. Even getting a man of his size into a photography studio required significant furniture rearranging.

3. DEMO WALL: We had a lovely big neon sign – only it wasn’t neon – it was that same funky LED rope. This sat above our wall-mounted locks and shelf-mounted lights and bells.

4. MEETING ROOM: This was a meeting room. We had meetings in here. And we met people. In this room.

eurobike plinths

 Through the looking glass

be seen

Our German distributor, Cosmic, has always been one of the biggest supporters of the Oi bell. Their team call it a “home run” which is a great endorsement and gives us real confidence. But we still didn’t expect to get the attention we did. Every few seconds Hugo had an interview to attend or a video crew was recording Prinzessin Leia, aka our very own Leah Hughes. We also won a Eurobike Award – so ours was one of only 4 winners in the Accessories category. We also found some people who weren’t cyclists who wanted it for equally worthwhile reasons. (This is not a crass set up…)

oi bell on wheelchair

bigger brighter

The other really big ticket item for us was the Blinder MINI. We’re launching this in conjunction with the Oi. The two go so perfectly together we have created the colours to match. This USD $29 light is an all over revamp of our wildly successful Blinder 1. Better straps, better LED tech, better styling, same price. This is the be seen light for the city. Mic dropped. Sales pitch over.

oi bells and mini lights


They say imitation is the sincerest form of flattery. Well, thank you for your kind words, Xeccon. But seriously, we’ve had enough of our sales being shredded by rip-offs from all corners of the world. Chinese manufacturer Xeccon chose to exhibit their copy products of our successful Blinder MOB range, despite our warning that we had an injunction from the German authorities for IP protection. Once we found them to be in breach we had the customs police go to their booth and remove any evidence of the copy products. This is something we feel strongly about because it’s a simple equation: more copies = less incentive to innovate = inferior design = poor quality products.  This isn’t what we want for the bike industry, or – of course – our business. 

But whilst our attention was fixed on the Zeppelin hall where one copycat was being pulled up, some light-fingered individual was pulling up the glass top of our plinth that was displaying the prototypes of our next Oi products. It’s quite funny really, that they chose to steal two hardly functioning early prototypes, and left the most valuable thing on the booth – an Oi Classic, hand-engraved by a Japanese Buddhist monk.

…Say What?

Yes, after seeing the work by Kosuke Masada we asked him to engrave 6 Oi bells for us. He did this and… there are no words. 


(by Sam Moore, Head of Brand & Marketing @ Knog)

Posted in Events By Sam Moore

CMWC Paris, Day 2

7 August 2016 4:59:00 PM AEST

Day 2 of the qualifications. Bike and cargo.

For all those who didn't do their qualifications yesterday, they had to do them today!

It was also the day of the cargo bike qualification. They had a window of one hour to jump on their bike & hit the track to make their time

When they took their manifest from the office they had the added surprise of having to carry two breeze blocks from the start to the finish. This a good way to start the qualifications !

Considering that not a lot of messengers had done their qualifying yesterday the track was pretty busy! 

Plenty of different manifests were given to the messengers and only the first 6 to complete each manifest went in the main race. The qualifications are about the time and how you’ve completed your manifest. Overall it seemed that Thomas Boury aka Toto aka Young Thomas had the best time. He completed his manifest in 43 minutes yesterday.

After the end of the qualifications, the couriers could compete for the Amazing Hou’s alleycat.
More than 300 messengers took the start. They started without manifests and had to collect these at the first checkpoint.  

Today is the main race day. We expect a lot and we’ll probably get surprised by the podium, cause Austin Horse and Christina Peck the previous world champions won’t be on the starting line. 

Will see what can happen with the new contenders.

(Photos & words by Caro Paulette)

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Posted in Events By Knog

CMWC Paris, Report Day 1 & 2

6 August 2016 4:43:00 PM AEST

CMWC 2016 - Report DAY 1, DAY 2

On Wednesday the 2’h Edition of the CMWC (Cycles Messenger World Championship) started in Paris. 
With more than 700 messengers registered, Paris was packed full of courier's from all over the world for just one week.

The first round was the sprint on the legendary Vélodrome Jaques Anquetil, La Cipale in the Bois de Vincennes.
After a rainy morning, the organizers were allowed to start the contest. during all the afternoon, messengers tried to be the fastest riders. Around 4pm the group ride which started in Cologne last Saturday arrived and joined the crowd on the velodrome bench.
Later in the day, the alleycat for the "none local" started with more than 200 competitors.

Thursday was the first the day of the qualifying for the main race. To be allowed to compete in the main race the messengers have to complete their manifest as fast as possible.

While couriers made their qualification, lots people came to hang out and see the friends they only meet a few time a year. The vibe around the CMWC is always relaxed, people are happy to be there, they smile all the time and drink beers. 
In the afternoon people who finished their qualification and those who are going to qualify tomorrow, headed over to the northside of Paris for the Up Hill race in the Parc de la Butte du Chapeau Rouge. With a view of the city and a perfect sunset, the crowd cheers the brave messengers who climbed the parc to be the champion of the Up Hill Race.

Tomorrow is the second day to be qualified for bike and also cargo bikes.

The results of all the contests will be known at the end of the championship.

(Photos & words by Caro Paulette)

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Posted in Events By Knog

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